On May 17, the BCS renewed the bowl licenses for the beleaguered Fiesta Bowl and the Insight Bowl. Just more than a week later, the game organizers began sending these letters out to previous ticket buyers.
The cost? $155 per seat for the Fiesta Bowl and $25 to the Insight Bowl. Almost exactly the same as last year but these are general admission nosebleed seats, mind you. Parking is $30 and $20 respectively.
Thus, the circle of life is complete.